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Are These 18 Presentation Folder Mistakes Costing You Money?

When you make one mistake while designing and printing presentation folders, you're likely actually making over 500 mistakes—because the error will show up on every folder you print. To save yourself the cost of an entirely new print job, be sure to avoid these common design mistakes and printing pitfalls to produce the best folder designs possible. Creating a Design 1. Using two PMS colors when one will do If your PMS presentation folder design uses different tones of the same color, … [Read more...]

9 Stylish Folder & Brochure Folds for Print Designers

The reason paper makes for such a versatile medium is its ability to transform into something entirely different. As a child, you probably created airplanes, miniature footballs, or fortune tellers through paper folding techniques. Likewise, with a wide variety of folder and brochure folds, a single sheet of paper stock can become a cool tri-panel folder, a fancy multi-page brochure or practically any other form of print marketing. When creating marketing media, there are many different types … [Read more...]

RGB vs CMYK vs PMS: Deciphering Design’s Confusing Color Jargon

Every industry has its own unique lingo that can sound like complete gibberish to the uninitiated. The print design industry is no exception to the rule. You may have heard the terms RGB vs CMYK vs PMS in relation to color when designing for print, but you may not know what each acronym stands for—or, more importantly, why you should care. However, if you want your final design to look the way you intend, it's imperative that you educate yourself on each of these color profiles and the … [Read more...]

17 Essential Tips for Printing Fonts

Since visual elements are such a large part of print design, many designers make the mistake of focusing their attention on shape, line and color while neglecting the typography used in the design. However, text is one of the most crucial aspects of any print marketing collateral, as it provides the most information to the audience. Without taking special consideration when printing fonts, you can end up with a final product that looks unrefined and is difficult to read. Keep these tips in … [Read more...]

99 Best Free Fonts for Print Design

When designing print media collateral, a good font can grab the eye and captivate the audience—but the best fonts for print ads often require you to pay a licensing fee for use in commercial marketing. This can increase the cost of your print campaign and leave less money in the budget for special options like coatings, die cuts and embossed elements. Fortunately, there are a bevy of free fonts for print design that are beautifully designed and don’t cost a dime to use commercially. Keep in … [Read more...]

Giveaway: Free Custom Brochures and Business Cards

[Update] Congratulations to Lori H., the winner of March's free custom brochures and business cards giveaway! Company Folders is giving away 500 custom 3-panel brochures and 500 standard business cards—a $310 value that you have a chance to win for free! To enter our giveaway, simply use the widget below by March 31st, 2013. Choose more than one method of entry to multiply your chances to win! Our lucky winner will be chosen on April 1 using Random.org to guarantee fairness. This … [Read more...]

20+ Die Cut Design Ideas for Print (With Examples)

It's easy to find inspiration in a unique color, font or logo when creating print marketing collateral–but the shape of your media is one aspect of design and branding that is often overlooked when brainstorming for ideas. Need some examples? Consider the green soda bottle in the image to the right. Any idea what brand it is? You could certainly tell if it were labeled, but there's nothing about the shape itself that tells us anything about the brand. Meanwhile, the Coca-Cola bottle is … [Read more...]

21 Tips for Working With Your Folder Printer

For first-time buyers, the process of ordering custom presentation folders can be a bit confusing. Choosing the wrong option or neglecting a crucial design element can increase production time and cost for your folders and leave you with an inferior product. Your folder printer should be able to walk you through any aspect you're unfamiliar with, but your best bet for the perfect product is to know how to best work with your printer beforehand. Using a Template Make sure you understand … [Read more...]

What to Look for in a Folder Printer

When you hire a babysitter for the first time, you never choose them at random. You evaluate them on specific criteria: experience, personality, recommendations from others, and so on. It's important to take these things into account because you're trusting another person with something precious: the well-being of a child. On some level, choosing a printer for your business's presentation folders is based on a similar principle. Your company's image and reputation are of vital importance, and … [Read more...]

Tips for Designing and Printing 4-Color Process Folders

From the name alone you might think that custom, 4-color process folders mean you're limited to only using four colors in your design. In truth, it allows you to use more colors in your folder design than any other available imprint method. 4-color process printing reproduces the colors in your design by mixing different quantities of cyan, magenta, yellow and black (CMYK) ink. The ink is mixed during the printing process itself, much like a color printer from your home or office. This … [Read more...]

Infographic: Choosing Between Printing Methods

The printing method you choose has a major effect on the quality of your marketing materials, especially when you consider the other elements it needs to work in tandem with: design, stock, coatings and other factors. If your print technique is incompatible with any of these elements, it can make your finished product less attractive or even downright illegible. For that reason, it's vital to select the right method for your particular project. Embed this on your site Learn more about … [Read more...]

All About Embossed Binders

If you've ever run your hand across a raised watermark on an official document, then you can understand why embossed binders are so effective. An embossed element encourages your audience to touch and interact with your marketing materials. However, you can't just start stamping embossed elements all over your printed binders and hope it attracts new customers. You have to be aware of all the different options available to you and create a strategy that sets your binders apart from the … [Read more...]

8 Reasons to Invest in Unique Die-Cut Designs

When we think about design, we often think about the color and images we see on the canvas, not the shape of the canvas itself. Unique die cut designs allow you to manipulate the physical shape of your marketing material, which in itself becomes part of the design. Think of a Wendy’s hamburger—their patties are a special square shape that makes them unique over other fast food restaurants. The square hamburgers are an instantly recognizable part of their brand. One look and you’d know … [Read more...]

How to Achieve the Most Eco-Friendly Folder

Paper is a renewable resource that can be easily recycled, yet paper products like presentation folders have an unfair reputation for being ecologically unfriendly. Paper manufacturers replant more trees than they harvest, helping to grow new forests and ecosystems. Meanwhile, in 2013 it was reported that over 63% of paper products used in the US were later recycled. Ultimately, paper folders are okay to use as long as you make ecologically responsible choices. If you want to create a paper … [Read more...]

How to Create a Dazzling Custom Photography Portfolio

Looks matter in a creative field like photography because potential clients gauge worth by how good previous work looks. This means the design of a photographer's custom portfolio folder envelope also has to look as good as the pictures inside, especially when considering that the cover is a client's first look at the work. To make the best impression possible, there are a number of factors to consider in a design. Select Your Portfolio Type The design process starts with selecting the … [Read more...]

5 Design Ideas for Window Report Covers

Under normal circumstances, having a hole in something would ruin the product. However, a report cover window is the kind of hole that people go out of their way to include. Die-cut windows draw in readers by creating a sense of intrigue and by visually pulling the reader's attention directly to the first page of your report. They also provide you with a number of different design options to consider. Utilize Different Windows There are a variety of different window sizes and locations … [Read more...]

How to Show Off Photography or Art with Custom Binders

When you work in a creative field like photography, art or design, you need to be able to easily show off your talent to prospective clients and customers. Art presentation binders can be easily customized to fit your artistic sensibilities and allow you to present and distribute your work in an attractive, organized way. Here are just a few different ways artists can use presentation binders to get their work noticed. Decorate Binders with Art If you want clients and customers to thumb … [Read more...]

How to Create an Excellent Cover Page for a Business Report

Without a cover page, your report is just a random assortment of papers, liable to get lost in the shuffle. A business report is your company's chance to show off its accomplishments and get people excited about new directions and opportunities; it deserves to be presented in an effective way. The best way to make your report shine is to give it a little design flair with a report cover that helps to grab the reader's attention and establish a tone. Create a stunning cover page by keeping the … [Read more...]

7 Tips for Creating Cool Report Covers

There's sometimes an unfair association between report covers and boring, drab, stark designs. You can have creative report covers and still maintain your professionalism, as long as you stay true to the message you're trying to deliver in your report. An interesting design will also allow you to stand out above the crowd and create a stronger brand identity. Use 4-Color Printing The 4-color printing process uses a combination of cyan, magenta, yellow and black to create a bevy of … [Read more...]

5 Essential Report Cover Design Do’s and Don’ts

A custom report cover has to juggle many functions at once—it must excite readers, represent your brand, market your business and accurately sum up the contents of your report. With so many factors that go into creating a report cover design, it can be frustrating trying to create a harmonious balance of catchy, creative, charismatic and cohesive elements. Unfortunately, this can often lead to overzealous design choices that do more harm than good. Color What Works Color … [Read more...]

The 8 Best Annual Report Cover Designs

When designing the cover for your company's annual report, you should take a peek at what others have done before you to draw inspiration. The best annual report covers use bold designs that tell the story of the past year while looking forward to the future. When you look at these daring cover designs, consider how you can apply similar creative thinking to your own designs to create an annual report cover that sticks with investors all year. CGIAR Here's an example of how … [Read more...]

Branding Blunders: The 2012 London Olympics Logo Controversy

The Olympic Games are no stranger to controversy and tragedy--and the London Olympics logo is a little bit of both. Since it was first revealed two years ago, the logo has been met with criticism for its radical design and even religious uproar when the word "zion" was thought to be hidden in the text. The 2012 Olympics logo may be divisive, but there's still a great deal to learn from it about the pratfalls of biting off more than you can chew when it comes to edgy design concepts. What's … [Read more...]

6 Tax Return Report Cover Design Ideas Illustrated

Receiving money is always a happy occasion, and tax return report covers only help to add to the excitement. You're giving a gift to your clients -- the tax refund amount that you expertly helped them accomplish -- and a gift like that deserves to be presented in an attractive package. Select the Right Colors We associate different colors with different emotions, so choosing the right color scheme for your report cover is important. Color can be determined by the stock, the ink or a … [Read more...]

5 Custom Tax File Folders for an Orderly Office

For accountants and tax preparers, a small mistake can quickly become a huge headache and a possible IRS audit for their clients. Most accountants know that tax file folders help minimize the amount of small mistakes made. However, you may not realize that there are more options than just the standard design for tax folders. Breaking out of the typical mode is the best way to utilize these folders for the success of your business and your clients. Different Folders Need Different … [Read more...]

5 Design Tips for Financial Report Cover Pages

For many companies, an annual financial report is one of the few rare occasions where they get to show investors and partners how their business is developing. Your financial report cover should invigorate its readers and make them excited about the goals and accomplishments your business has achieved. Because of this fact, there are different design considerations to take in for a financial report as opposed to marketing materials that go out to clients and potential customers. Design with … [Read more...]

Guide to Presentation Folders with Brochure Holder Slots

The best marketing collateral has a place for everything and everything in its place. A presentation folder with a brochure slit demonstrates this principle by providing a spot for your informational brochures and pamphlets. Without a dedicated location for these materials, they would move around inside your folder and end up looking disheveled and unprofessional. If you're not yet familiar with brochure slot styles, then get to know more about this useful marketing tool. What is a Brochure … [Read more...]

9 Highly Professional Business Report Covers

In a way, business report covers are similar to shoes. Most people have a variety of shoes because some are better for certain occasions than others. Similarly, there are covers that fit certain reports and certain situations better than others. Variety is the key to a good shoe closet, and it's also the key to effectively using report cover folders. One-Piece Covers Standard One-Piece Cover A business report cover sheet made from one piece of stock allows you the freedom to … [Read more...]

Why Use Slip Cases for Custom Binders?

To the uninitiated, slip cases for custom binders might seem like an extraneous design choice -- after all, who needs a binder for their binder? The answer is that you do, at least if you want to ensure that you're getting the most out of your 3-ring binders. Slip cases are about more than just the added aesthetic; they also provide additional organizational options and help to extend the longevity of your binder. If you're curious about adding slip cases to your custom binders, consider all … [Read more...]

Heavy Duty Binders: 5 Durable Presentation Binder Options

Nobody wants to have to replace something they bought due to inferior craftsmanship — therefore, heavy duty binders are your best bet if you want a durable marketing tool that lasts a long time. Wear-and-tear is unfortunately par for the course, so your binder should be able to withstand the normal weathering that afflicts any printed marketing tool. If you don’t know what provides the best durability, here are a few things to look for to help you make the best possible custom presentation … [Read more...]

How to Make Your Presentation Binder Stand Out in a Crowd

Presentation binders can help your company stand out above the crowd -- however, don't assume you're the only fish in the business pond that uses them. Unique binders with eye-catching designs are the best way to ensure that your company is breaking away from the competition and forging a distinctive identity. Here are just a few design choices to consider if you want to create unique presentation binders that are truly one of a kind. Using Visual Imagery The easiest way to stand out in a … [Read more...]

7 Essentials for Designing Travel Document Folders

The travel industry is filled with tickets, key cards, maps and countless other important small-sized documents and objects. Travel document folders not only provide a safe place to keep these vital tidbits, they offer an attractive option for presenting these travel materials to your clients. Provide Useful Information You want your clients to see you as an authority in the industry, so display your expertise by including useful information in your folder design. A list of travel tips, … [Read more...]

5 Design Tips for Auto Service Document Holders

Most automobile glove boxes are filled with an assortment of papers -- from registration documents and car manuals to tune-up schedules and oil change punch cards. A car document holder helps the documents from your automobile company stand out above the rest of those papers, and ensures that your clients can always find what they are looking for. Designing a holder for auto documents is easy if you have a clear idea of what your business offers and how it differs from the competition. Show … [Read more...]

How to Create an Effective Document Portfolio

Forget everything you know about those brown, boring, store-bought document portfolios -- they do nothing to promote your work, your brand or yourself as an individual. Custom portfolios can be designed to give recipients a sense of who you are before they even look at examples of your work. It's time to show the world what you can do, and that starts with a smartly designed portfolio. Go for Big Designs Since a portfolio is printed in a horizontal position, you have a very wide canvas to … [Read more...]

9 Ways to Make Binders Better

You've created a masterful design that speaks to your company's personality and you're ready to turn heads with your custom printed binders - but your work isn't over yet. The best binders are the ones that go the extra mile in both function and fashion. If you want to optimize your binders so that they best represent your company's interests, there are a number of different ways to take that final step towards perfection. Binder Accessories The best binders have add-ons that help your … [Read more...]

5 Awesome Report Covers for a Presentation

When you prepare to give a presentation, you pick out a professional outfit to make you look your best. Report covers are like business attire for your presentation materials — they help you make a good first impression by making your documents look as fantastic as you do. Of course, nobody has just one outfit in their wardrobe—sometimes you want a full-piece suit and sometimes you need something a little more business casual. Report covers are just as diverse, with different cover types … [Read more...]

How to Add Flourish to Custom Binders Using Pictures

A picture is worth a thousand words - so using the right pictures on your custom binders can add an abundance of information to your design without making it cluttered. Humans retain images better than we retain words or things that we've heard; therefore, it's crucial to have some sort of visual element in your binder design if you want to make an impact. Placement Matters Pictures can go anywhere on a binder that you think a visual touch is needed. The front and back covers are the most … [Read more...]

Accounting Binders: 7 Custom Binder Ideas for Finance

Keeping accurate financial records is crucial to the success of a small business. Custom business binders keep companies of all sizes running like clockwork by making financial records organized and easily accessible. The following ideas will help you make the most out of your accounting binders and help transform them from simple storage space to helpful business tools. Store More with Pockets Extra pockets give you additional room to store files. This is especially handy in situations … [Read more...]

What Is a Report Cover?

You would never buy a book with no cover -- not only would the book be unattractive, you'd have no idea what the title was, who wrote it or what it was about. A report cover is a lot like a book cover -- it answers the vital questions a reader might have about your documents and keeps them looking professional and enticing. Report Covers 101 A report cover is a piece of printed stock that goes over your business reports, creating an effect similar to a booklet or pamphlet. Unlike folders … [Read more...]

4 Ideas for Designing Creative Presentation Binders

When it comes to binders, it's easy to get stuck in a rut. There are a lot of unoriginal designs out there, making it tough to get inspired. And nobody can open up your head and put creative binder ideas directly into your brain -- you must draw from your own experiences and imagination. Luckily, you can get started by shopping our 70 styles of custom presentation binders -- and then using these four creative ideas to get your artistic juices flowing and your binders looking truly amazing. … [Read more...]

7 Presentation Folders That Are Perfect for Clients

Clients are the lifeblood of your business, so much of your company’s time and energy are spent seeking out new ones and keeping the ones you have happy and satisfied. Client presentation folders can be effective in marketing to new customers and reinforcing your company’s commitment to quality to your current clientele -- but it's crucial to use the right type of folder for your particular clients. If you aren’t sure what type of folder to use for a particular client, then pocket folders … [Read more...]

How to Create a Dynamic Project Binder

Has your company been putting off a big project because the logistics have left you with a headache? Use project binders to ease your suffering and make your next company project a successful one. Here are just a few considerations, that great binder designs include, to help achieve your goal efficiently and smoothly. Include Practical Design Functions A three-ring binder on its own is usually enough to hold all the information you need, but consider additional features that will help with … [Read more...]

Custom Medical Binders: How to Create a Helpful, Efficient Healthcare Binder

The reason why many patients prefer to see family doctors instead of visiting a hospital is because they know that a smaller practice will provide them with more personalized care. Medical binders are a great way to give your patients that extra level of care that they've come to expect from a family practice. Binders are the perfect informative tool to help patients through recovery, prepare for a medical procedure, deal with an illness or just start a new healthy lifestyle. If you're … [Read more...]

7 Custom Binders That Give Your Office an Advantage

It’s a dog-eat-dog world out there for small businesses, which is why your company should use whatever extra help it can get to make it to the head of the pack. Custom 3-ring binders provide that little extra advantage that separates your business from the competition by making it much more organized and efficient. Pocket Binders The best corporate materials include pockets inside for maximum storage and design aesthetics. These are great for any miscellaneous material that you want to … [Read more...]

6 Signs of a High Quality Custom Binder

When people look for a high-quality product, they don't just want something that is well made and long lasting; they also want something that will look good. Custom binders portray a positive message about the caliber of your business - but only if they actually look professional. Consider the factors that go into making a high quality binder and design yours accordingly. High Quality Pictures The eye is naturally drawn to pictures and images before any text or other design elements. High … [Read more...]

7 Tips for Making Gorgeous Luxury Binders

They say that you should dress for the job you want, not the job you have - in that case, your presentation binders should be dressed up for the company you want to become, while still representing the company you currently are. Designer binders can make even the smallest of businesses look big and important, projecting the image of luxury and success to your clients. Fortunately, you can design affordable binders that only look like a million bucks by using a few inexpensive techniques and … [Read more...]