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Author: Vladimir Gendelman

Vladimir Gendelman

As CEO of CompanyFolders.com, Vladimir is a knowledgeable authority in print marketing and graphic design for businesses. With his team of designers and experts, he helps customers put forth the best possible impression with high-quality collateral. Learn more about Vladimir’s history and experience, and connect with him on Google+ and Twitter.

Most Recent Posts:

Tutorial: Create a Realistic Emboss/Deboss Effect in Photoshop

Tutorial: Create a Realistic Emboss/Deboss Effect in Photoshop

The coolest thing about embossing and debossing is that it's completely exclusive to printed paper. You'll never see a truly "embossed" imprint on a web image—but that makes it difficult when you want to show off your embossed print design on a computer screen. In the following tutorial, we'll show you how to use a simple Photoshop technique to create embossed and debossed effects that look so much like the real thing, nobody will be able to tell the difference. We'll be applying the … [Read more...]

How to Slim a Face in Photoshop with Just a Few Easy Steps (Tutorial)

How to Slim a Face in Photoshop with Just a Few Easy Steps (Tutorial)

Ever hear the phrase "the camera adds ten pounds?" Any number of things can go wrong during a photo shoot and make the subject look heavier than they actually are. Maybe the lighting was off, the angle was bad, or the subject's posture was unflattering. But there's a simple way to fix those mistakes and bring out your subject's natural beauty. There's nothing we hate more than when designers reinforce unrealistic body expectations by using Photoshop to slim down models until they look nothing … [Read more...]

How to Turn a Photo Into a Beautiful Painting in Photoshop (Tutorial)

How to Turn a Photo Into a Painting - Photoshop Effect Tutorial

The best thing about Photoshop is that it allows you to do things in a few minutes that would normally take hours or days to complete. Case in point: instead of spending half a lifetime painting a picture, you can use Adobe Photoshop to make a photograph look like a hand-painted masterpiece in minutes. Converting a photo into a painting takes more than just using Photoshop's default tools. You need a variety of filters, brushes and design techniques to actually make it look realistic. … [Read more...]

How to Use the Rule of Thirds Effortlessly

How to Use the Rule of Thirds Effortlessly

If you were one of those students who loved art classes but hated math, it was probably a shock to the system when you found out just how much math you'd end up using as professional designer. In fact, math skills are absolutely essential for print design—at the very least, you need to know how to measure out your bleed area and understand the physical size of your canvas. But if you're willing to understand more than just the mathematical basics, you can use those numbers and measurements … [Read more...]

13 Tips for Avoiding a Font Kerning Disaster

13 Tips for Avoiding a Font Kerning Disaster

We all have those things that just make us cringe with agony. Nails on a chalkboard, aluminum foil touching your fillings—or if you’re a print designer, bad kerning mistakes. When letters are improperly spaced, it can ruin the look of your design. The worst kerning is usually the result of not kerning at all, trusting that the typographer and your graphic design software both know what they’re doing. A lot of times you get lucky—but there’s no reason to leave the success of your … [Read more...]

14 Ways to Be the Worst Person on Your Graphic Design Team

14 Ways to Be the Worst Person on Your Graphic Design Team

When you're working with other graphic designers, it's easy for personalities to clash. When some jerk doesn't put in the work or is unpleasant to work with, it can sour the relationship and poison the project. Today, we're going to teach you how to be that jerk. Sure, collaborating on a graphic design project can open you up to new perspectives, help you learn new skills, expand your networking capabilities and increase your creative output potential—but why grow as a graphic designer … [Read more...]

The 10 Best (and Absolute Worst) Logo Redesigns

The 10 Best (and Absolute Worst) Logo Redesigns

When big name brands redesign their logos, the world takes notice because it means that something about our shared culture has changed—it reminds us that the world is changing around us. That can be a scary thing for people, so when popular brands successfully create a great new logo, we sit up and take notice … and when they fail, we notice it even more. We rounded up examples of the worst logo redesign failures and the best “wins” from the last couple years to show you the how to … [Read more...]

500+ Stunningly Cool Photoshop Brush Set Downloads

500+ Stunningly Cool Photoshop Brush Set Downloads

Adobe Photoshop has completely redefined the word "brush" as we know it. Though the program comes preloaded with an assortment of different brush tools designed to simulate regular art utensils, the Photoshop brushes you download elsewhere don't have to act as "brushes" at all—and they rarely do. Stamps, clipart, textures, illustrations, vectors, photographs—anything can become a Photoshop brush. In fact, the image above was composed almost entirely from Photoshop brushes. This makes … [Read more...]

107 Incredible Postcard Designs to Inspire Your Creativity

107 Incredible Postcard Designs to Inspire Your Creativity

There's one little secret that every print designer needs to know about postcards: with the right design, they're arguably the most effective form of print marketing for a business. People don't throw away postcards as often as they do other direct mail, and the best looking postcards live on as collectible works of art. Many of us hang our favorite postcards on the fridge, display them on memory boards or paste them into scrapbooks. When designing and printing custom postcards for your … [Read more...]

69 Enchantingly Elegant Photoshop Brushes

69 Enchantingly Elegant Photoshop Brushes

Somewhere along the way, the human race evolved to have an innate fondness for anything in a pretty package. We adorn our gifts with ribbons and paper, we fill our homes with objects that serve no other purpose than looking nice-and of course, we beautify our designs with elegant ornaments. This collection of elegant Adobe Photoshop brushes (most of which are completely free) will give your designs that extra touch of class to help enhance and elevate the message and brand. There's no shame … [Read more...]