About Design
Since Answer United provides answering, voicemail and other call center services, we felt it was important to emphasize the theme of communication in business for this presentation folder. The full-color photos of men and women on headset phones help to acheive this effect on the front cover.
Meanwhile, on the back cover, we used silhouettes of businesspeople speaking with one another and walking atop a “wave” design reminiscent of a radio or cellular signal. The use of silhouettes allows the viewer to mentally insert people who are most relevant to their company’s communications, be they customers or colleagues. Answer United’s brand colors are red and blue, so the two most prominent figures use those colors to provide a nice balance with the logo.
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Print Specifications
Size Closed: 9" x 12"
Size Open: 18" x 12"
Print Method (Side 1): Four-color process
Print Method (Side 2): None
Stock: 80lb Bright White Felt
Coatings: None
Slits: H1 Right Pocket
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