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Tips for Designing and Printing 4-Color Process Folders

Tips for Designing and Printing 4-Color Process Folders

From the name alone, you might think that 4-color process means that you're limited to only using four colors in your design. In truth, it allows you to use more colors in your folder design than any other available imprint method. 4-color process printing reproduces the colors in your design by mixing different quantities of cyan, magenta, yellow and black (CMYK) ink. The ink is mixed during the printing process itself, much like a color printer from your home or office. This differs from … [Read more...]

Infographic: Choosing Between Printing Methods

Infographic: Choosing Between Printing Methods

The printing method you choose has a major effect on the quality of your marketing materials, especially when you consider the other elements it needs to work in tandem with: design, stock, coatings and other factors. If your print technique is incompatible with any of these elements, it can make your finished product less attractive or even downright illegible. For that reason, it's vital to select the right method for your particular project. Embed this on your site Learn more about … [Read more...]

All About Embossed Binders

embossed-custom-binders-foil

If you've ever run your hand across a raised watermark on an official document, then you can understand why embossed binders are so effective. An embossed element encourages your audience to touch and interact with your marketing materials. However, you can't just start stamping embossed elements all over your printed binders and hope it attracts new customers. You have to be aware of all the different options available to you and create a strategy that sets your binders apart from the … [Read more...]

8 Reasons to Invest in Unique Die-Cut Designs

unique-die-cut-folder

When we think about design, we often think about the color and images we see on the canvas, not the shape of the canvas itself. Unique die cut designs allow you to manipulate the physical shape of your marketing material, which in itself becomes part of the design. Think of a Wendy’s hamburger—their patties are a special square shape that makes them unique over other fast food restaurants. The square hamburgers are an instantly recognizable part of their brand. One look and you’d know … [Read more...]

How to Achieve the Most Eco-Friendly Folder

How to Achieve the Most Eco-Friendly Folder

Paper is a renewable resource that can be easily recycled, yet paper products like presentation folders have an unfair reputation for being ecologically unfriendly. Paper manufacturers replant more trees than they harvest, helping to grow new forests and ecosystems. Meanwhile, in 2009 it was reported that over 63% of paper products used in the US were later recycled. Ultimately, paper folders are okay to use as long as you make ecologically responsible choices. If you want to create a paper … [Read more...]

Custom Report Covers 101

Custom Report Covers 101

You've slaved over a hot keyboard all day and night to make your report the best it can be--now it's time to make it look its best, too. Report covers transform your important documents from a loose collection of papers to an attractive booklet of information. However, there's much more to these presentation tools than simply stapling a piece of cardstock to your report and calling it a day. Fortunately, we've compiled a list of helpful resources that will help you get the most out of your … [Read more...]

How to Make an Excellent Cover Page for a Business Report

How to Make an Excellent Cover Page for a Business Report

Without a cover page, your report is just a random assortment of papers, liable to get lost in the shuffle. A business report is your company's chance to show off its accomplishments and get people excited about new directions and opportunities; it deserves to be presented in an effective way. The best way to make your report shine is to give it a little design flair with a report cover that helps to grab the reader's attention and establish a tone. Create a stunning cover page by keeping the … [Read more...]

Custom Binders 101

Custom Binders 101

For many business professionals, a binder is simply a piece of office equipment used to stay organized--but there's more to these useful tools than what's on the surface. Not only does a custom binder keep important documents safe and secure, they can also help to promote your business, build up your brand identity and attract new customers. Find out all the best ways to design and utilize binders by reading these hand-selected articles from our collection of resources. Binder … [Read more...]

7 Tips for Creating Cool Report Covers

7 Tips for Creating Cool Report Covers

There's sometimes an unfair association between report covers and boring, drab, stark designs. You can have creative report covers and still maintain your professionalism, as long as you stay true to the message you're trying to deliver in your report. An interesting design will also allow you to stand out above the crowd and create a stronger brand identity. Use 4-Color Printing The 4-color printing process uses a combination of cyan, magenta, yellow and black to create a bevy of … [Read more...]

5 Essential Report Cover Design Do’s and Don’ts

5 Essential Report Cover Design Do’s and Don’ts

Your report cover design has to juggle many functions at once--it has to excite readers, represent your brand, market your business and accurately sum up the contents of your report. With so many factors that go into creating a strong cover design, it can be frustrating trying to create a harmonious balance of catchy, creative, charismatic and cohesive elements. Unfortunately, this can often lead to overzealous design choices that do more harm than good. Color What Works Color … [Read more...]