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Worst Fonts Ever! 11 Examples of Bad Typography in Print

Worst Fonts Ever! 11 Examples of Bad Typography in Print

Fonts are like celebrities—some are famous, while others can be downright infamous. When an audience sees a font in your print media design that they just can't stand (be it overused, ugly or unreadable), you can lose their attention in a heartbeat. We've already discussed how to properly use typography in your print media project, but there's one more rule that print designers should take to heart: avoid using notoriously bad fonts in your designs. To that end, we've provided you with a … [Read more...]

Are These 18 Presentation Folder Mistakes Costing You Money?

Are These 18 Presentation Folder Mistakes Costing You Money?

When you make one mistake while designing and printing presentation folders, you're likely actually making over 500 mistakes—because the error will show up on every folder you print. To save yourself the cost of an entirely new print job, be sure to avoid these common design mistakes and printing pitfalls to produce the best folder possible. Creating a Design 1. Using two PMS colors when one will do If your PMS design uses different tones of the same color, you'll save money by using a … [Read more...]

9 Stylish Folder & Brochure Folds for Print Designers

9 Stylish Folder & Brochure Folds for Print Designers

The reason paper makes for such a versatile medium is its ability to transform into something entirely different. As a child, you probably created airplanes, miniature footballs, or fortune tellers through paper folding techniques. Likewise, with a wide variety of folder and brochure folds, a single sheet of paper stock can become a cool tri-panel folder, a fancy multi-page brochure or practically any other form of print marketing. When creating marketing media, there are many different types … [Read more...]

RGB vs CMYK vs PMS: Deciphering Design’s Confusing Color Jargon

RGB vs CMYK vs PMS: Deciphering Design’s Confusing Color Jargon

Every industry has its own unique lingo that can sound like complete gibberish to the uninitiated. The print design industry is no exception to the rule. You may have heard the terms RGB vs CMYK vs PMS in relation to color when designing for print, but you may not know what each acronym stands for—or, more importantly, why you should care. However, if you want your final design to look the way you intend, it's imperative that you educate yourself on each of these color profiles and the … [Read more...]

17 Essential Tips for Printing Fonts

17 Essential Tips for Printing Fonts

Since visual elements are such a large part of print design, many designers make the mistake of focusing their attention on shape, line and color while neglecting the typography used in the design. However, text is one of the most crucial aspects of any print marketing collateral, as it provides the most information to the audience. Without taking special consideration when printing fonts, you can end up with a final product that looks unrefined and is difficult to read. Keep these tips in … [Read more...]

Giveaway: Free Custom Brochures and Business Cards

Giveaway: Free Custom Brochures and Business Cards

[Update] Congratulations to Lori H., the winner of March's free custom brochures and business cards giveaway! Company Folders is giving away 500 custom 3-panel brochures and 500 standard business cards—a $310 value that you have a chance to win for free! To enter our giveaway, simply use the widget below by March 31st, 2013. Choose more than one method of entry to multiply your chances to win! Our lucky winner will be chosen on April 1 using Random.org to guarantee fairness. This … [Read more...]

20+ Die Cut Design Ideas for Print (With Examples)

die-cut-from-brand

It's easy to find inspiration in a unique color, font or logo when creating print marketing collateral–but the shape of your media is one aspect of design and branding that is often overlooked when brainstorming for ideas. Need some examples? Consider the green soda bottle in the image to the right. Any idea what brand it is? You could certainly tell if it were labeled, but there's nothing about the shape itself that tells us anything about the brand. Meanwhile, the Coca-Cola bottle is … [Read more...]

21 Tips for Working With Your Folder Printer

working-with-folder-printer

For first-time buyers, the process of ordering custom presentation folders can be a bit confusing. Choosing the wrong option or neglecting a crucial design element can increase production time and cost for your folders and leave you with an inferior product. Your folder printer should be able to walk you through any aspect you're unfamiliar with, but your best bet for the perfect product is to know how to best work with your printer beforehand. Using a Template Make sure you understand … [Read more...]

What to Look for in a Folder Printer

What to Look for in a Folder Printer

When you hire a babysitter for the first time, you never choose them at random. You evaluate them on specific criteria: experience, personality, recommendations from others, and so on. It's important to take these things into account because you're trusting another person with something precious: the well-being of a child. On some level, choosing a printer for your business's presentation folders is based on a similar principle. Your company's image and reputation are of vital importance, and … [Read more...]

Tips for Designing and Printing 4-Color Process Folders

Tips for Designing and Printing 4-Color Process Folders

From the name alone, you might think that 4-color process means that you're limited to only using four colors in your design. In truth, it allows you to use more colors in your folder design than any other available imprint method. 4-color process printing reproduces the colors in your design by mixing different quantities of cyan, magenta, yellow and black (CMYK) ink. The ink is mixed during the printing process itself, much like a color printer from your home or office. This differs from … [Read more...]